The MadAbout Story

2002 saw UK number ones for Westlife, Darius, George Harrison and Elvis! Paul Ruben’s painting “The Massacre of Innocents” sold at Sotherbys for £49.5m and the Mars Odyssey found signs of large ice deposits on the planet Mars.

It was also the year that MadAbout became a reality.

2002 Number 1s

Lisa Collinson, MD and founder says:

“I had been a client of consulting and training companies and had grown irritated and weary of punishing costs, lack of real interest in ‘us’ (the client) and they always sent me a sales person to talk about our needs – I REALLY wanted to see the trainer or consultant that was going to be working with my people. So in 2002, I decided to do it myself! The idea was to deliver real training that made an actual difference and inspired people to do things differently. Essentially: it had to make a difference, and that is where MadAbout came from.

For a number of years I (with support from some trusted friends and colleagues) delivered a variety of training solutions for clients. I was then fortunate to learn about Applied Behaviour Analysis and this learning has revolutionised what we do and how we do it.

Since 2002 we have worked really hard to build strong relationships with our clients from a wide range of sectors, we’ve enjoyed tremendous growth, and I am so proud to have a client-base of outstanding bluechip pedigree. For all our clients, we continue to provide a comprehensive and broad spectrum of bespoke HR, OD and training and development solutions to companies globally.

We are now a team of 4 – with an incredible network of very talented people who work with us and our clients as the client need dictates. And the client ALWAYS meets the trainer! 🙂

Lots of organisations like ours say it, but I believe that we truly deliver solutions that meet the needs of the people we see, the clients who choose us and the organisations they work within. What makes us think we are doing it? Most of our work comes to us via repeat business and referrals, which tells us that we are continuing to provide the top-level service I always expected as a client and I know our clients expect from us.”

Author's imageLisa Collinson - MD
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